A Positive Review of Windows 8
I don’t really do a lot of tech reviews on this blog (when I even get around to blogging these days, what with a 2-year old and a house to renovate!), but I might start doing a few more as I gradually move towards some more ‘design’ oriented posts – just to balance out some of...
Some Social Media Moves by a Research Company
I’ve had the pleasure of knowing CK (Christina Kerley) ever since she was the very first comment I received on this blog. We met in person a while back at the Blogger Social in NYC and have kept,...
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Transparency
I am still struggling to find time to blog at the moment as life and work have taken up pretty much all of my spare time. But keen to keep things ticking over here as I am still running into lots of...
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The paradox of advertising
I just saw this post by Gareth over at his blog, Brand New. I hope he doesn’t mind me replicating it in its entirety here, I just think it’s a great observation.
We spend 90% of our money...
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It’s all a scam…
Hey everyone. Sorry I have neglected this blog for the past few weeks. Had a crazy busy schedule that saw me traveling all over the place.
But I just wanted to quickly post this. This is a picture...
Some great advice from Avinash…
Avinash Kaushik runs a very popular blog about web analytics called Occam’s Razor.
He just posted a great piece on the misleading nature of KPIs. It’s well worth a read if you are into that...
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California DMV
I have been meaning to post this for a while. I sat my CA drivers license test the other week and scored a whopping 100%! Blew past the score of my poor wife who only managed 75% – she has this...
Differences that Matter
I think we’re all been in this situation – you are launching a new product, trying to sort out a new tactic, trying to understand a new market.
You get some research and look at the numbers....
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A follow-up thought to Segmentation…
I am currently re-reading Here Comes Everybody, Clay Shirky’s book on the new organizing principles of today’s world. I have been meaning to do a review of it for ages and realized that I...
Segmenting your Customers – Static versus Dynamic
I stumbled across a post the other day by Scott Brinker, the President and CTO of ioninteractive.
Scott writes a really interesting blog call Chief Marketing Technologist – words that don’t...
Kumeugirl.com
A good friend of mine, Lee (aka Kumuegirl) has started blogging again. Anyone interested in finding out about the current state of qualitative research should definitely check it out. Anyone interested...
